What we deliver
Attribution Modeling
Understand which channels and campaigns actually drive revenue. Multi-touch attribution that accounts for the full customer journey.
- Multi-touch attribution
- Channel performance analysis
- CAC/LTV optimization
Paid Media Management
Google Ads, Meta, LinkedIn. Campaign setup, optimization, and reporting connected to your revenue data.
- Campaign strategy and setup
- Ongoing optimization
- ROI-focused reporting
SEO & Content
Technical SEO, content strategy, and performance tracking. Organic growth that compounds over time.
- Technical SEO audits
- Content strategy
- Ranking and traffic analytics
Marketing Analytics
Unified marketing dashboards that connect spend to pipeline to revenue. Know your true marketing ROI.
- Marketing data warehouse
- Funnel and conversion analytics
- Executive dashboards
Frequently Asked Questions
What is marketing attribution?
Marketing attribution determines which channels, campaigns, and touchpoints contribute to conversions and revenue. We implement multi-touch attribution models that show the full customer journey, not just first or last click.
Can you help connect marketing data to revenue?
Yes, this is a core focus. We integrate your marketing platforms (Google Ads, Meta, LinkedIn, etc.) with your CRM and revenue data to show true marketing ROI, not just vanity metrics like clicks and impressions.
Do you manage paid advertising campaigns?
Yes, we manage campaigns on Google Ads, Meta, LinkedIn, and other platforms. We focus on ROI-driven optimization, connecting ad spend to pipeline and revenue rather than just platform metrics.
What's included in marketing analytics?
We build unified dashboards that connect all your marketing data—ad platforms, website analytics, CRM, and revenue systems. This includes funnel analytics, CAC/LTV calculations, and campaign performance tracking.
Do you help with SEO?
Yes, we handle technical SEO (site structure, speed, schema markup) and content strategy. We focus on organic growth that compounds over time, with clear tracking of rankings and traffic impact on revenue.